How Associations Can Foster Diversity and Inclusion
Diversity, Equity and Inclusion (DEI) as an organizational and membership strategy is a priority for many associations today. Many professionals are members of trade associations to expand their networks in a related industry. Their reasons for selecting one association over another varies from popularity to quality of education. Associations provide an easy way to identify the “whos” in performance, quality and/or expertise. They also encourage members to get more involved in activities that impact their industry, making associations a great breeding ground for leadership pipelines. How Many Associations Are There? The short answer: a lot. According to the American Society of Association Executives (ASAE), the number of associations grows at a healthy pace annually. As defined by ASAE, there are more than 1.6 million in the U.S. ASAE is a membership organization of more than 44,000 association professionals and industry partners representing 7,400 organizations. Although there are many associations, there is a commonality between each of them that is often unaddressed like the proverbial elephant in the room—they lack in diversity of social identifiers across multiple dimensions. The associations that have emerged as the most well-known have homogenous senior leadership teams, a board of directors and active volunteers. Their struggle…