Three Reasons Your NonProfit Needs a CTO
Many nonprofit leaders we know are so busy with the day-to-day responsibilities of managing the organization, that larger strategic needs often get pushed to the backburner. Technology needs fall victim to this far too often. If the hardware or software hasn’t died yet, it’s not on today’s ‘to-do list’. It’s 2018, and the way that organizations grow their awareness, funding, community, programs, and outcomes can all be tied to technology. Technology touches every part of an organization and our day. That means it should be the priority for someone in every organization, and that someone probably shouldn’t be you. Three big reasons why your nonprofit should hire a CTO now: Raising Awareness and Funds We’re not just talking about donors and potential donors, but those who need your services as well. Social media and mobile adoption rates are increasing at a rapid pace—and they are increasing across every demographic. Donors and clients are turning to the web to find organizations, ratings, and answers before reaching out to you. Your organization needs to be discoverable across multiple platforms, and provide meaningful information through user-friendly tools. A CTO will have the expertise to evaluate existing systems, understand your organizational needs, and develop…